Project

Made By Us

Description

In partnership with The Smithsonian, Made By Us is an initiative unleashes access to history and civics education for young adults. I've had the pleasure of working with the team since 2020 on their WordPress website, and was excited by the chance to reimagine the project in Framer. Incorporating hand-drawn and collaged elements from previous designs, this iteration is not only a design evolution but a significant time-saver when for the MBU team.

Services

Brand Identity

Brand Strategy

Web Design

Industy

Non-Profit

Project

Made By Us

Description

In partnership with The Smithsonian, Made By Us is an initiative unleashes access to history and civics education for young adults. I've had the pleasure of working with the team since 2020 on their WordPress website, and was excited by the chance to reimagine the project in Framer. Incorporating hand-drawn and collaged elements from previous designs, this iteration is not only a design evolution but a significant time-saver when for the MBU team.

Services

Brand Identity

Brand Strategy

Web Design

Industy

Non-Profit

Project

Made By Us

Description

In partnership with The Smithsonian, Made By Us is an initiative unleashes access to history and civics education for young adults. I've had the pleasure of working with the team since 2020 on their WordPress website, and was excited by the chance to reimagine the project in Framer. Incorporating hand-drawn and collaged elements from previous designs, this iteration is not only a design evolution but a significant time-saver when for the MBU team.

Services

Brand Identity

Brand Strategy

Web Design

Industy

Non-Profit

Challenge

MBU is run by a very small team and their previous website became too taxing to update as their responsibilities evolved. They needed a new website that could be updated easily so the team could make updates that reflect their continually evolving work.

Solution

I rebuilt and redesigned their website using Framer to alleviate the need for cumbersome CMS management. Framer uses on-canvas components that are intuitive and quick to update so the team could adjust and repurpose the design elements to fit their evolving work. Before launch I conducted live video training sessions so the entire team could learn the tool and ask important questions in real-time. For 3 months post-launch, we held bi-weekly check-ins to fix any bugs, create template adjustments, and review any processes so the team had complete coverage for any surprises.

Result

Time Saved

for other responsibilities

Result

Time Saved

for other responsibilities

Result

More capabilities, flexibility, and confidence

Result

More capabilities, flexibility, and confidence

Result

Raised 50% Annual Budget

in first 2 months of launch

Result

Raised 50% Annual Budget

in first 2 months of launch

Jake is a no-drama, solutions-oriented thought partner who feels like a player on your team, not just a vendor for hire.

Caroline Kilbanoff

Executive Director, Made By Us

As a very small team, juggling many priorities, we needed a new website to showcase our work, which is continually evolving in approach and impact, the can be easily updated without overly taxing our team. With the solutions Jake developed, we have a very nimble set up that allows our team to edit our own website to reflect the changing needs of our work. His design showcases some of our more complex deliverables really well, including creative ways to display social media platforms, and publications that would not be a burden to continue updating.

It was so nice and feel-good to work with a developer that was open minded, offered advice or guidance, but with zero arrogance or unnecessary complexity. Jake really heard our concerns and worked specifically to solve them, rather than just applying a one size fits all approach. As a tiny org with limited capacity, this matters so much - no time to spare on shiny new solutions that miss the mark!

The biggest impact has been in the increased capacity for our team to make edits or updates to keep our web presence up to date and engaging, and reflect what we do. We no longer have to work within a locked in structure that doesn’t serve the content! In combination with our other marketing efforts, the website helped us raise half our annual budget in the 2 months since launch! I’m much more comfortable, thrilled actually, to just send a potential donor the link because I know it looks good and represents our current thinking and work.

Jake is a no-drama, solutions-oriented thought partner who feels like a player on your team, not just a vendor for hire.

Caroline Kilbanoff

Executive Director, Made By Us

As a very small team, juggling many priorities, we needed a new website to showcase our work, which is continually evolving in approach and impact, the can be easily updated without overly taxing our team. With the solutions Jake developed, we have a very nimble set up that allows our team to edit our own website to reflect the changing needs of our work. His design showcases some of our more complex deliverables really well, including creative ways to display social media platforms, and publications that would not be a burden to continue updating.

It was so nice and feel-good to work with a developer that was open minded, offered advice or guidance, but with zero arrogance or unnecessary complexity. Jake really heard our concerns and worked specifically to solve them, rather than just applying a one size fits all approach. As a tiny org with limited capacity, this matters so much - no time to spare on shiny new solutions that miss the mark!

The biggest impact has been in the increased capacity for our team to make edits or updates to keep our web presence up to date and engaging, and reflect what we do. We no longer have to work within a locked in structure that doesn’t serve the content! In combination with our other marketing efforts, the website helped us raise half our annual budget in the 2 months since launch! I’m much more comfortable, thrilled actually, to just send a potential donor the link because I know it looks good and represents our current thinking and work.

Jake is a no-drama, solutions-oriented thought partner who feels like a player on your team, not just a vendor for hire.

Caroline Kilbanoff

Executive Director, Made By Us

Attract your ideal clients with a brand that works for you.

Our clients deserve our full attention which is why we only take on 12 projects per year.

Book your free discovery call today to reserve your spot and receive specific, actionable advice to resonate with branding.

newsletter

Become a resonant brand in 4 minutes per week.

Every week I share insights, resources, and actionable advice designed to help you resonate with your ideal clients.

© 2012–2024 Jake Cooper Design

Attract your ideal clients with a brand that works for you.

Our clients deserve our full attention which is why we only take on 12 projects per year.

Book your free discovery call today to reserve your spot and receive specific, actionable advice to resonate with branding.

newsletter

Become a resonant brand in 4 minutes per week.

Every week I share insights, resources, and actionable advice designed to help you resonate with your ideal clients.

© 2012–2024 Jake Cooper Design